Meta Looks Set to Unveil its New AI Chatbots, Available in Various Personas, This Week
Is anybody else disappointed at the lack of interesting, innovative generative AI tools being rolled out by social apps? Generative AI is being hailed as a milestone achievement, a turning point in tech, and something that’s set to revolutionize entire industries. Yet, social media apps have thus far struggled to expand beyond visual effects and […]
89 Power Words That Will Help Your Marketing Stand Out [Infographic]
Are you looking for ways to improve the quality of your marketing copy? Want to grab attention and close more business with the words you write? The team from Jansen Communications share their copywriting tips in this infographic. They break things down as follows: Cost Superlatives Size Adjectives Verbs / adverbs FOMO Trust Check out the […]
X Improves Content Reporting Flow, Making it Easier to Submit Rule-Breaking Content
X is making it much easier to report rule-breaking content in the app, with an improved reporting flow that now makes it much easier to specifically highlight your concern, in just a few clicks. As you can see in this example, the new X reporting flow now gives you more specific violations to choose from […]
A Look at the Comparative MAU and DAU Stats for All the Major Social Apps
As X continues to evolve, and Threads looks to gain ground, the main players in the social media sphere continue to dominate our time and attention, with billions of people logging in every day to get the latest updates, entertainment, and more, primarily from a few key apps. But how significant is their hold on […]
Meta Says that Threads Engagement is Lower Than it Would Like, as it Continues to Build the App
While the Threads team continue to refine the app, in the hopes of providing a true alternative to X, the early buzz around the platform has clearly eased, which could be the beginning of the end for the Meta-owned challenger. Yet, despite this, there’s still a lot of interest there, and Threads usage is still […]
Facebook Will Now Allow Users to Create Multiple Profiles to Explore Different Interests
After experimenting with the option for more than a year, Meta has now launched its new multi-profile option, which will enable users to create multiple Facebook profiles to explore different interests, share different content with different audiences, etc. As you can see in this sequence, using the new “Create another profile” option, you’ll now be […]
Snapchat Previews Coming AR and Bitmoji Additions at 2023 Beauty Summit
AR Lenses provide new potential for beauty and fashion brands, with AR tools able to facilitate direct try-on options, in the moment, with increasingly accurate depictions helping to drive more interest, and guide discovery, direct from in-app promotions. And they could be set to get a lot more engaging, and interactive, based on the latest […]
YouTube Announces New Creator Tools, Including Generative AI Options, at ‘Made On’ Event
YouTube has announced a range of new creative tools and features, including its first generative AI elements, as it looks to move into line with the latest trends and tools. YouTube announced the updates at its “Made On” showcase event, where it highlighted its latest projects to a range of creators and industry reps. And […]
Meta Unveils Updated Facebook Logo Design and In-App Color Palette
Have you noticed a change to the Facebook app logo this week? It’s fairly subtle, it’s not like there’s been a drastic shift, but the “F” icon is now a deeper shade of blue, and slightly bigger. Yes, Facebook is undergoing a re-brand, which also means that Meta has provided a long-winded, lore-filled tale as […]
TikTok Is Exploring a Partnership With Google to Drive Search Traffic
Hey, remember how last year, reports were circulating that TikTok had become the search engine of choice for many younger users, and that it could, at some stage, take a much larger chunk of Google’s market share, even though discovery isn’t its main focus? Well, Google might now have found a way to counter that. […]