X Adds Subscriber-Only DMs Setting For Deeper Engagement With Paying Audience
X has added another element to help creators improve engagement with their paying subscribers, with creators now able to switch on DMs for subscribers only, potentially facilitating deeper engagement. As you can see in this example, creators with subscriptions turned on can now activate a toggle to enable subscribers to send them direct messages in […]
TikTok’s Experimenting With an Ad-Free Subscription Offering
Hot on the heels of reports that Meta may be considering an ad-free subscription option for both Facebook and Instagram, TikTok is now also experimenting with a paid, ad-free experience, according to new code spotted in the app, which includes a basic overview of its coming ad-free experiment. As per the above screen, shared by […]
X Experiments with New Game Streaming Process to Expand its Content Options
As it looks to build upon its content offerings, and branch out into Elon’s “everything app” vision, X is now also looking to integrate game streaming as part of its expanded content offerings. As you can see in this example, there are quite a few steps involved in setting up a game stream at present, […]
X Signs Exclusive Content Deal with Paris Hilton to Build on its Entertainment Efforts
X CEO Linda Yaccarino has announced her first major talent signing to the app, with Paris Hilton becoming the first celebrity to ink an exclusive content deal as part of X’s expanding video content push. The queen of pop culture, music, business, and TV is #Sliving on X. @ParisHilton welcome to the @X family, we’re […]
5 Ways to Use ChatGPT To Improve Your SEO Strategy [Infographic]
Are you looking for ways to improve your SEO strategy? Want to learn how ChatGPT could help automate some of the more time-consuming tasks? The team from Uniq Trick share their ChatGPT for SEO tips in this infographic. Here’s what they cover: Keyword research Content ideas Meta descriptions Blog outline FAQs Check out the infographic for […]
Reddit Rolls Out Expanded Topic and Audience Matching Options in Ads Manager
Reddit’s rolling out some new updates to its ad targeting options, which are designed to make it easier for marketers to expand their audience reach in the app, including improved topic suggestions, and expanded audiences based on interests, along with some new ad management options. Reddit’s main update is its expanded targeting measures, with the […]
5 reasons CPG food and beverage brands are choosing Snapchat
In a digital world with countless options, the food and beverage industry has been recently leaning heavily on Snapchat. Why is that? Is it because of the audience, the performance, the product? What makes Snapchat unique and different from other platforms? Let’s take a look at Snapchat’s value proposition and at the main reasons the […]
X Continues to Entice Media Speculation with its Unconventional Comms Approach
It seems to me that a lot of X’s current perceptual concerns could be solved if Elon and Co. established a media and comms team to clarify its public position on key elements. Over the past week or so, both Elon and X CEO Linda Yaccarino have offered vague statements on certain elements, which has […]
X Adds Subscriber-Only DMs Setting to Facilitate Deeper Engagement with Your Paying Audience
X has added another element to help creators improve engagement with their paying subscribers, with creators now able to switch on DMs for subscribers only, potentially facilitating deeper engagement. As you can see in this example, creators with subscriptions turned on can now activate a toggle to enable subscribers to send them direct messages in […]
5 Ways to Use ChatGPT to Improve Your SEO Strategy [Infographic]
Are you looking for ways to improve your SEO strategy? Want to learn how ChatGPT could help automate some of the more time-consuming tasks? The team from Uniq Trik share their ChatGPT for SEO tips in this infographic. Here’s what they cover: Keyword research Content ideas Meta descriptions Blog outline FAQs Check out the infographic for […]