YouTube Launches New Education-Based Approach to Policy Violations
YouTube’s implementing a new approach to its policy enforcement actions, by launching training courses for creators that violate specific platform policies, as opposed to applying a strike to their channel. The new approach aims to help educate creators, as opposed to punishing them, which could help to create a more understanding and collaborative process. Well, […]
X Announces Political Ad Policy Updates, as Presidential Preselection Ramps Up
X has announced some new updates to its political content policies, in preparation for the next wave of global voting cycles, and the role that X is hoping to play in overall discourse. Much has been made of X’s shifting policy approaches under Elon Musk, who himself has become a more active political commentator since […]
X Adds More Refinements to Community Notes
X is rolling out some new tweaks to its Community Notes user moderation process, including an updated alerts feed to prompt more note ratings, and an updated approach to the scoring algorithm to improve note stability. First off, on note rating. The Community Notes system is based on a range of inputs from contributors for […]
Meta Launches Updated WhatsApp for Mac App, With Improved Video Calling Features
Meta has launched an updated WhatsApp desktop app for Mac users, which incorporates most of the same updates of the refreshed WhatsApp Windows app, which it re-launched in August last year. The main addition to the WhatsApp for Mac app is expanded group video calling, with users now able to make calls with up to […]
Threads Continues to Add More Elements as it Seeks to Capitalize on Early Interest
While Meta’s Threads app raced to 100 million members in less than a week after its initial launch, setting a new growth record, it’s dropped off significantly ever since, with the app now sitting on 128 million users 8 weeks out from its full release. That means that’s its only added another 28 million members […]
New Report Provides Insights into How to Drive Customer Loyalty Amid Connective Shifts
What drives customer loyalty in the social media age, and what should you be focusing on to enhance your brand relationships online? That’s the focus of a new report from social and community management platform Khoros, which recently surveyed over 1,600 consumers to glean more insight into what they’re looking for from brands, and the […]
Instagram’s Testing 3-Minute and 10-Minute Reels Uploads
And once again, the great social media circle of life takes effect… As anyone who’s paying attention would have probably expected, Instagram is experimenting with longer Reels clips, with 3-minute and 10-minute Reels now being tested internally at the app. As you can see in this example images, posted by app researcher Alessandro Palazzi, Instagram […]
YouTube Expands Access to Monetization Features, Adds New Comparative Analytics Options
YouTube will now let thousands more creators access its monetization elements, while it’s also rolling out a new update to channel analytics, in order to help channel managers better contextualize their results. First off, on monetization. Back in June, YouTube announced new, lower thresholds to entry for monetization in the app, as part of a broader push […]
TikTok Outlines Enhanced Transparency Measures, in Compliance with EU DSA Regulations
After announcing that EU users would soon be able to opt out of algorithmic personalization in the app, as part of its Digital Services Act (DSA) compliance, TikTok has today outlined various other steps that it’s taking to meet the updated DSA regulations. The EU DSA, which comes into effect soon, is designed to ensure that […]
TikTok’s AR Effect House Comes Out of Beta Mode, Expanding Creator Opportunities
TikTok has marked its latest milestone in AR development, with its Effect House AR studio for creators now coming out of beta mode after more than a year of development. Much like Snapchat’s ‘Lens Studio’ and Meta’s ‘Spark AR’ platform, TikTok’s Effect House enables creators to build their own AR effects for the app, with […]