TikTok Shares Key Tips for Fashion Marketers
Fashion is a valuable marketing segment for TikTok, and this week, TikTok has published a new guide on how fashion marketers can tap into the reach and resonance of the app to maximize their campaigns, and connect with prospective shoppers. Which is the second fashion-related guide that TikTok has published in the last year, with […]
Instagram Tests Text Overlays and Image Formatting Within Carousel Posts
Instagram’s trying out some new elements for Carousel posts, with creators now able to add text overlays on individual images in a carousel, and re-format images in the display. First off, on text overlays. Some IG users are now able to add text to images within a carousel. As you can see in this example, […]
Reddit Announces First Ads API Partner in Sprinklr
Reddit continues to expand its business relationships, with a view to maximizing its revenue opportunities, this time through a new Ads API partnership with customer experience management platform Sprinklr. Sprinklr becomes Reddit’s first advertising API partner, while it’ll also integrate Reddit’s Data API, providing new ways to create more effective Reddit campaigns via Sprinklr’s platform. […]
Reddit Announces First Ads API Partner in Sprinklr
Reddit continues to expand its business relationships, with a view to maximizing its revenue opportunities, this time through a new Ads API partnership with customer experience management platform Sprinklr. Sprinklr becomes Reddit’s first advertising API partner, while it’ll also integrate Reddit’s Data API, providing new ways to create more effective Reddit campaigns via Sprinklr’s platform. […]
YouTube Announces Activations for Pride Month
YouTube has announced a range of activations for Pride Month, which will see the platform showcase and celebrate some of the most influential creators within the broader LGBTQ+ community. First off, YouTube will be showcasing LGBTQ+ creators on the YouTube’s spotlight channel, including gamer heyKipp, beauty creator GlamFam Hair & Beauty, and vlogger Delaney Walsh. YouTube […]
Instagram Tests Text Overlays and Image Formatting Within Carousel Posts
Instagram’s trying out some new elements for Carousel posts, with creators now able to add text overlays on individual images in a carousel, and re-format images in the display. First off, on text overlays. Some IG users are now able to add text to images within a carousel. As you can see in this example, […]
TikTok Shares Key Tips for Fashion Marketers
Fashion is a valuable marketing segment for TikTok, and this week, TikTok has published a new guide on how fashion marketers can tap into the reach and resonance of the app to maximize their campaigns, and connect with prospective shoppers. Which is the second fashion-related guide that TikTok has published in the last year, with […]
Instagram Clarifies Advice on Single Word CTAs and Longer Reels
Hey, remember how Instagram sparked a wave of concern among creators last week when it published a video which explained that asking your audience to comment on a post with a single word could impact your post reach? Well, Instagram’s now sought to add some additional qualifications to its advice, to ensure that people understand […]
Snapchat Shares Insights into the Environmental Benefits of AR
Can augmented reality (A.R.) experiences positively impact the environment, and provide significant sustainability benefit? It’s an angle that you may not have considered, but advancing A.R. experiences do indeed hold the potential to drive positive environmental benefits, which can also enhance adoption and experience among consumers. That’s the finding of Snapchat’s latest survey report, conducted […]
LinkedIn Adds New Premium Video Ad Placement, More AI Ad Tools
LinkedIn’s adding a new ad placement option, in order to tap into rising video consumption in the app, while it’s also integrating more AI capabilities for putting together your ad creative. First off, LinkedIn’s launching a new video sponsorship program called “The Wire”, which will enable brands to run in-stream video ads aligned with trusted […]