X’s Losses Continue to Mount as Advertiser Boycott Expands
The challenges continue to mount for X, as more advertisers withdraw their ad spend over the critical holiday period. Earlier in the month, a range of big-name brands announced that they would be pausing their X ads due to concerns that their promotions may be shown alongside offensive material in the app. The first major […]
7 Creative Design Trends for 2024 [Infographic]
As you’re prepping your 2024 marketing plans, it’s worth noting the key visual trends of the moment, and how they might factor into your presentation and creative elements in the year ahead. To help with this, the team from Depositphotos have put together their annual listing of emerging creative trends, based on rising search queries […]
X is Bringing Post Headlines Back to Link Previews In-Stream
Some good pre-Thanksgiving news for social media managers, with Elon Musk announcing that, soon, URL previews on X will include the post headline once again. In an upcoming release, ???? will overlay title in the upper potion of the image of a URL card — Elon Musk (@elonmusk) November 23, 2023 As you may recall, […]
Instagram Will Now Enable All Users to Download Publicly Posted Reels Clips
Get ready to see more Instagram logos showing up in TikTok clips. Instagram has today announced that all users can now download publicly posted Reels in the app, after initially rolling out the option to U.S. users back in June. As you can see in these example screens, you’ll now see a new “Download” option […]
X Refutes NewsGuard Report Which Claims That its Displaying Ads Alongside Harmful Content
X continues to dig in its heels amid more reports which indicate that the platform’s brand safety measures are not functioning as intended. Today, ad monitoring organization NewsGuard has published a new report, which details how its researchers discovered more than 200 ads on viral posts that contained misinformation about the Israel-Hamas war in the […]
Meta Provides Expanded Access to Its Content and Library API To Facilitate Data Research
Meta’s expanding access to its updated Content Library and API tools, which will enable researchers to study Facebook and Instagram content, in order to uncover key usage trends and insights, and ideally help to better inform social platform policy. Meta has always provided a level of access to researchers, enabling them to study selected usage data, though […]
YouTube Steps up Its Fight Against Ad Blockers With Load Delays
YouTube continues to step up its fight against ad blockers, with the platform now confirming that it’s slowing its website load times for users who are detected as using an ad blocker when visiting the platform. YouTube has been gradually expanding its pushback against the use of ad blocking tools, even cutting some users off […]
US Senators Accuse X of Profiting From Terrorist Propaganda
The challenges keep coming for X, with a group of more than two dozen House Democrats in the U.S. issuing a letter that accuses the platform of “profiting off violent content by a terrorist organization”, in relation to the Israel-Hamas war. The accusations primarily relate to X’s “X Premium” subscription program, which the senators claim […]
TikTok Adds New Conversational UI To Help Guide Its Algorithms
The impact of ChatGPT extends beyond the interface itself, with a growing number of platforms now looking to integrate more conversational UI elements into their systems, in order to align with evolving habitual trends, which many now see as the future. TikTok is the latest to latch onto this, with a new “Customize Feed” option […]
Snapchat Tests New Ad-Free Subscription Tier
As expected, more social platforms are now looking to provide higher-priced, ad-free subscription offerings, as a means to align with evolving data privacy regulations in the E.U. , while also testing the waters on just how many people might be willing to pay for an ad-free in-app experience. Snapchat is the latest to test the […]