Reports Suggest That Reddit Will Launch its IPO in March
After much planning, and establishing new foundations for its business efforts, Reddit is reportedly looking to launch its initial public offering (IPO) in March, marking the next stage for the forum-based social app. As reported by Reuters: “Reddit has drawn up detailed plans to launch its IPO in March, moving forward with a listing it […]
Instagram Launches New ‘Night Time Nudges’ to Get Teens to Shut it Down for the Night
Building on its latest round of teen safety features, Instagram has today announced new “night time nudges”, which will prompt users to turn their damn phone off when they’re using it late at night. As per Instagram: “Sleep is important, particularly for young people, so we’re launching new nighttime nudges that will show up when […]
TikTok Outlines its Election Integrity Measures Ahead of Coming Polls
TikTok has shared a new update on its election integrity measures, and how it’s preparing to counter the spread of misinformation in its app, which has become a key weapon in more recent polls around the world. As per TikTok: “With more than 2 billion people in over 50 countries expected to go to the […]
YouTube Says That its Thumbnail A/B Testing Option is Coming Soon
This is good news for YouTube creators. Last June, YouTube previewed its coming A/B thumbnail testing option, which will provide another means to help creators optimize their content performance. As demonstrated in the clip, YouTube’s thumbnail testing option will enable creators to upload three thumbnail variations for each video, then run them in a comparative […]
LinkedIn Shares Insights Into B2B Marketing Trends [Infographic]
What are the key trends of focus among B2B marketers, and how are they looking to tap into the latest opportunities and market shifts? LinkedIn partnered with Ipsos to conduct a survey of over 2,000 B2B marketers from around the world, in order to get their insights into what they see as the most important […]
DoubleVerify Expands Assurance Partnership With Meta
Meta advertisers will now be able to access an extra level of assurance over their ad placement, with data measurement platform DoubleVerify announcing an expansion of its partnership with the social media giant, which will now see DoubleVerify offer brand safety and suitability coverage for Facebook and Instagram Feeds and Reels. DoubleVerify provides brand safety […]
Snapchat’s New AR Art Activation With Fine Arts Museums of San Francisco
Snapchat’s once again looking to highlight the potential of integrating AR and classic art, via a new partnership with the Fine Arts Museums of San Francisco (FAMSF), which will see an augmented reality try-on element included within its latest exhibition of 20th- and 21st-century women’s clothing in the United States. As explained by FAMSF: “Have […]
WhatsApp Announces New Tools for Channels, Including Polls and Voice Notes
WhatsApp has announced some new features for its increasingly popular Channels broadcast messaging option, including in-stream polls, voice notes, and a new way to share public Channel posts as a personal Status update. First off, on polls. Now, Channel admins will be able to send out polls to their audience, providing another way to spark […]
TikTok’s Testing an AI Song Generation Process
TikTok’s testing out another generative AI element, with some users now being prompted to use a new “AI Song” option, which, as it sounds, is able to generate original music, based on text prompts, to accompany your clips. As you can see in these example screens, posted by app researcher Jonah Manzano, TikTok’s new “AI […]
Instagram Enables Users To Create Custom Sticker From Still Image Posts
Instagram’s added a new option that enables you to cut out elements of still image posts, which you can then re-use as stickers in your own Stories and Reels. As you can see in this example flow, Instagram’s new “Create a cutout sticker” is available within the three dots menu display on any publicly posted […]