Instagram Updates Feed Algorithm to Prioritize Original and Emerging Creators
After weeks of telling creators to “stop crying” about their reach and follower counts in the app, Instagram has today announced a major algorithm update which is designed to help ensure that original content posters get more traction, as opposed to those who repost their work, while also giving smaller accounts more opportunity. Which aligns […]
TikTok Shares Insights into the Growth of Shops
TikTok has published a new report on its evolving shopping marketplace, and its expanding efforts to facilitate safe and secure shopping in the app. Which is still a work in progress. TikTok’s in-app shopping push hasn’t really caught on with Western users as yet, though in China, in-stream commerce is now the key money-maker for […]
TikTok Announces Ticket Sales Partnership With CTS Eventim
TikTok has taken another step to enhance its connection with the music industry, through an expanded in-stream ticket sales partnership with European ticket giant CTS EVENTIM. As you can see in this example sequence, now, creators on TikTok will be able to display ticket sales links when they post a video, by selecting from the […]
LinkedIn Shares Insight Into the Most In-Demand Marketing Skills [Infographic]
Good news for Social Media Today readers, with the latest data from LinkedIn showing that “social media marketing” is one of the most in-demand skills for marketers in 2024. LinkedIn’s latest report looks at key industry trends, and areas of focus for CMOs, in order to help marketers refine their skills, and improve their standing […]
Meta Faces EU Probe Over Russian Disinformation on Facebook
EU officials are again looking to test out their new powers under the Digital Services Act (DSA), with a view to bringing social media companies into line over data usage and advertising. After already launching investigations into X, related to the spread of misinformation on the platform, and TikTok, over the protection of minors in […]
X Announces Improvements to iOS Live Video Playback
X continues to refine its video options, this time via a new update for its live video player on iOS, which makes better use of the full screen display. As you can see in this example, the updated live player is more centered, and gives the related chat more focus, while also presenting your various […]
Pinterest Sees Solid User Growth in Q1
Pinterest has shared its latest performance update, showing a big increase in active users in Q1 2024, and a steady rise in revenue year-over-year. Though costs are also rising at the app, and its quarterly performance is less impressive. Here’s a summary of the key points from Pinterest’s Q1 update. First off, on users, Pinterest […]
Pinterest Sees Solid User Growth in Q1
Pinterest has shared its latest performance update, showing a big increase in active users in Q1 2024, and a steady rise in revenue year-over-year. Though costs are also rising at the app, and its quarterly performance is less impressive. Here’s a summary of the key points from Pinterest’s Q1 update. First off, on users, Pinterest […]
TikTok Announces Ticket Sales Partnership with CTS EVENTIM
TikTok has taken another step to enhance its connection with the music industry, through an expanded in-stream ticket sales partnership with European ticket giant CTS EVENTIM. As you can see in this example sequence, now, creators on TikTok will be able to display ticket sales links when they post a video, by selecting from the […]
X Announces Improvements to Live Video Playback on iOS
X continues to refine its video options, this time via a new update for its live video player on iOS, which makes better use of the full screen display. As you can see in this example, the updated live player is more centered, and gives the related chat more focus, while also presenting your various […]