Meta Announces Updates for Lead Gen Campaigns Ahead of Holiday Push
It’s beginning to look a lot like Christmas. Well, at least in department stores, with fake plastic trees lining the aisles, and blinking lights strewn overhead. That also means that social platforms are rolling out their big ad updates for the festive push, and today, it’s Meta’s turn to announce a range of new ad […]
Instagram Shares an Overview of Common Ad Industry Terms [Infographic]
How good are you on your ad terminology and lingo? Do you know your ROAS from your ROI? Your CPM from your CTR? There are a lot of terms commonly thrown around by industry folk, and while many of us are so used to them that it all makes perfect sense, it can be a […]
LinkedIn Says Past Carousel Posts Will Be Deleted Next Month
A quick reminder: LinkedIn is getting rid of carousel posts, profile videos, and its in-image linking option shortly, which, evidently, will also result in the removal of previously posted carousels, and the de-activation of in-image links. As explained by LinkedIn (via Matt Navarra): “Starting on December 14th, 2023, we’ll be removing all carousels and profile […]
Snapchat Announces New AR Creation Elements at Lens Fest 2023
Snapchat has announced some new AR features at its Lens Fest 2023 event, where it showcased the latest AR innovations and updates on the platform, as it works to build on its already significant AR presence. First off, Snapchat has announced Lens Studio 5.0 Beta, the next evolution of its AR creation platform. The new […]
X Adds New Live Stream Chat Display for Gaming Streamers
A thing that concerns me about Elon Musk’s vision for X is that he doesn’t seem entirely realistic about the platform’s current state, which doesn’t bode well for its future development. Well, that’s one concern of many, I guess. But take, for example, this new update to X’s game streaming display. X has today announced […]
X Launches Timestamp Links for Video Uploads
X has added a new way to help users navigate longer videos in the app, with uploaders now able to add timestamp links to their attached clips. Here’s my conversation with @elonmusk, his 4th time on the podcast. We talk about war & peace, AI, physics, politics, video games, and the future of humanity. This […]
LinkedIn Adds Relationship Management Elements to Sales Navigator
LinkedIn continues to double, and triple-down on AI, this time in its Sales Navigator platform, with two new additions designed to help marketers hone in on more viable prospects. The first update is a new element called “Account IQ”, which uses generative AI to provide an overview of a specific business. As you can see […]
LinkedIn Adds New Relationship Management Elements to Sales Navigator
LinkedIn continues to double, and triple-down on AI, this time in its Sales Navigator platform, with two new additions designed to help marketers hone in on more viable prospects. The first update is a new element called “Account IQ”, which uses generative AI to provide an overview of a specific business. As you can see […]
Instagram Shares An Overview of Common Ad Industry Terms [Infographic]
How good are you on your ad terminology and lingo? Do you know your ROAS from your ROI? Your CPM from your CTR? There are a lot of terms commonly thrown around by industry folk, and while many of us are so used to them that it all makes perfect sense, it can be a […]
Snapchat Announces New AR Creation Elements at ‘Lens Fest’ 2023
Snapchat has announced some new AR features at its Lens Fest 2023 event, where it showcased the latest AR innovations and updates on the platform, as it works to build on its already significant AR presence. First off, Snapchat has announced Lens Studio 5.0 Beta, the next evolution of its AR creation platform. The new […]