New Report Finds Facebook and IG Reels Outperform TikTok Clips in Driving Views
If you’re looking to update your content approach for 2024, you should probably consider adding more Reels video clips into your mix. That’s the message of the latest video performance analysis from Emplifi, which conducted a review of thousands of posts across Facebook, Instagram, and TikTok to glean more insight into what’s working, what’s resonating […]
TikTok Launches Improved Experience on Tablets and Foldable Devices
TikTok’s rolling out a new update of the app’s UI and presentation on larger screens, with tablets and foldable devices now set to get their own version of the TikTok experience. As you can see in these images, the app will now be reformatted to better fit larger screen presentation, improving the user experience on […]
Snapchat Shares Insights on the Potential of Promotions for Automotive Brands
Snapchat for auto marketers? Long known as a platform for younger users, Snap’s now also making a pitch in expanded product categories, which includes car dealers, who Snap says can reach a captive, engaged audience in the app. That’s based on a recent survey that Snap commissioned from Kantar, for which Kantar gathered responses from […]
Instagram Adds Option To Stop Visitors From Expanding Your Profile Image
For most, this is probably nothing, but for some, it could be significant. Instagram recently added a new option which enables you to stop profile visitors from expanding your profile image, which could be a way to limit creepers from peeking on your picture. As you can see in this image, posted by Yugi Motta […]
X Announces Integration With StreamYard for Livestream Broadcasts
Good news for X livestreamers, with the platform announcing a new integration with StreamYard which will enable you to display X comments in streams via StreamYard’s platform. StreamYard is a livestream management platform, which provides more control and broadcasting options, linked to various platforms. And now, you’ll be able to display X comments live in […]
Threads Is Working On In-Stream Text Variants and Animations for New Year’s
Get ready for New Year’s fun on Threads, with Meta’s new text-based app testing out some celebratory features, including colorful text, confetti animations, and more. As you can see in this example, posted by app researcher Alessando Paluzzi, Threads is working on Instagram-influenced colored text for New Year’s messages, as well as a confetti launcher […]
X Announces Integration With StreamYard for Live-Stream Broadcasts
Good news for X live-streamers, with the platform announcing a new integration with StreamYard which will enable you to display X comments in streams via StreamYard’s platform. StreamYard is a live-stream management platform, which provides more control and broadcasting options, linked to various platforms. And now, you’ll be able to display X comments live in […]
Is X Seeing More Usage? New Reports Indicate Rising Web Traffic
There’s some conflicting information floating around at the moment in regards to X’s usage, and its growth (or not) under Elon Musk. Some reports suggest that X usage is way down, while downloads of the app have also declined. Other reports imply that X is actually gaining in popularity when compared to its traffic and […]
Is X Seeing More Usage? New Reports Indicate Rising Web Traffic
There’s some conflicting information floating around at the moment in regards to X’s usage, and its growth (or not) under Elon Musk. Some reports suggest that X usage is way down, while downloads of the app have also declined. Other reports imply that X is actually gaining in popularity when compared to its traffic and […]
Instagram Provides New Stories Engagement Options With Custom ‘Add Yours’ Templates
Instagram is giving users the capacity to create their own “Add Yours” templates in the app, which will provide another way to spark engagement based on specific, selected parameters. As you can see in these example screens, you’ll now be able to create re-usable versions of your Stories formats, enabling you to put together custom […]